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Providing a professional and personal home care service
Caremark is a well-established and highly successful brand, respected by GPs, consultants, hospital managers, NHS Trust operators, local authorities and social services throughout the UK and Ireland.
Their home care business formula provides people with the option to receive excellent care at home in a form tailored to the needs of the individual. Specialised home care from qualified and experienced carers also helps alleviate pressure on limited NHS resources. Most importantly, clients benefit from being looked after in the comfort and security of their own homes. The care and support they receive can help them to enjoy a fuller, happier life.
Due to people living longer these days, there is a steadily growing demand for health care for our increasingly aged population.
There is also a developing awareness that care at home can benefit not only the individuals in need, but hospitals and other organisations that are responsible for looking after them. As a franchise owner, you can give people a much higher quality of life and help them to become more motivated to recover from or cope with their medical issues. The provision of dedicated home care can also lead to older people needing fewer visits to hospital, which helps to free up beds and staff.
Healthcare is a highly regulated industry, with high standards that have to be checked regularly and met consistently. The Care Quality Commission (CQC) acts as the industry regulator for all businesses in this specialised sector.
Key factors affecting the marketplace:
It is a growth market with an on-going increase across all customer groups.
The UK has an ageing population which is estimated to grow some 58% in the next 20 years.
There is a demand for more complex and highly professional levels of care delivery.
Caremark CEO Kevin Lewis set up a rest home in Brighton in 1987. The success of this business led to social services inviting him to diversify into the provision of home care in 1993. Rapid growth followed and the business soon became a major provider in the area. Kevin realised there was a need throughout the UK for the specialised care service methodology that he had developed. His approach, supported by robust policies and procedures, made it viable for attentive care to be delivered efficiently on a national scale via home care franchises. From 1995 to 2001, Kevin built a UK-wide network of successful franchise owners, and became the UK market leader and then his company was bought by a major PLC. Many people would have stopped at that point, but Kevin's desire to improve standards and access for customers in this field led him to launch Caremark in 2005. They now have over 75 branches in the UK.
Skills and knowledge required
The home care business is a combination of best professional care provision, together with exceptional customer service.
Although experience of working in the care sector is not essential, you will need to have a genuine passion for ensuring that excellent care is provided to a variety of people, with needs ranging from learning and physical disabilities to the difficulties of old age.
Their franchise owners come from a wide variety of backgrounds. No business experience or particular abilities are necessary to take advantage of this franchise opportunity, apart from general management skills and a reasonable standard of education.
The key attributes you will need to become a Caremark franchise owner:
A genuine caring attitude towards others.
Ambition and determination to succeed.
Willingness to take responsibility for others as well as yourself.
The commitment to set and maintain high standards.
Interest in working with people in need.
Excellent communication skills.
A genuine passion to be involved in the care industry.
General management skills.
Initial training is provided followed by long term support.
Typical Start-up Cost: £80,000
Minimum Personal Investment: £32,950
You pay a one off franchise fee that covers everything you need to get started. This includes your franchise licence and full training, computer software and staff e-learning program, plus many other essential items such as start-up stationery and staff uniforms.
UK Head Office,
Unit C1, Yeoman Gate,
See website for contact information.
Now for the disclaimer:
We've provided this information to raise awareness. We are not offering any professional advice or endorsements and we are not assuming any responsibility or liability for any actions of the above company. We cannot guarantee or assume liability for the accuracy or completeness of the information. We will not accept liability for any incidental, consequential, or indirect damages arising out of any transactions with the above company.
Basically. it is up to you to thoroughly investigate the company and its proposition and seek expert advice prior to making any investment decisions. Please do so!
Right at Home
SureCare Community Services
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In 1977, the major franchise companies in the UK decided to set up their own association. The British Franchise Association (bfa), was formed to act in the interests of the industry as a whole in assessing and accrediting franchising companies as those which meet its criteria for the structure of the franchise business, the terms of the contract between franchisor and franchisee, the testing of the system and its success as a franchise.
On this site, we only feature franchisors who are either:
Full Members of the bfa
Full Members are established franchised businesses with a proven trading and franchising record. They are prepared to have their reputation examined by the bfa, and have an established network of franchisees.
Associate Members of the bfa
Associate Members have proven their ability to launch and support at least one franchised outlet for 12 months and are now in the business of building their network. There will be few franchisees whose experience you can research and a short period of time over which the business has been tested.
Impact Franchises Ltd Registered Company 9012222